Digital industry musings from a interdisciplinary content strategist
The Forgotten Middle Child of Digital Projects
Oh, woah, is the middle child. The kid stuck in the middle of resource-sucking elders and needy younger siblings. Too old to require newly purchased items, they receive the gentle-wears of older siblings. Yet, the middle-est are to young, to be afforded the luxury of the youngest, namely the age gap precludes purchase of new […]
Tags: Budget, Content Strategy
Old Greek Dudes Argue About Design
The Influences of Rhetoric and Socratic Method on Information Design. The foundations of modern communication; To inform, persuade, open a discourse, are simply the tools of being human. These skills and methods have been taught since the early days of Greece, perhaps they extend further back in the annals of history. Many design processes have been […]
Tags: Design, User Experience
Build a Digital Narrative
The internet affords people incredible access to information. It also enables brands to have ever increasing control over their own publishing efforts. Establishing a game plan and tone for your digital narrative is increasingly important. Crafting meaningful and truthful narrative stories makes brands more human and appealing to people. The internet has thousands of channels […]
Tags: Marketing